Playboy's Hugh Hefner to celebrate 85th birthday on Saturday

(8 Apr 2011) SHOTLIST
AP Television
FILE: Los Angeles, 25 February 2009
1. Wide exterior Playboy mansion
2. Mid Shot "Playboy" founder Hugh Hefner and music legend Quincy Jones pose for photographers
3. Cutaway audience
4. Mid Shot Hefner and Jones in audience
AP Television
FILE: Toronto, 12 Sept. 2009
5. Wide shot of Karissa Shannon, Hugh Hefner, Crystal Harris, and Kristina Shannon pose for photographers on red carpet, zoom in to Karissa and Crystal kissing Hefner
6. Wide shot of Hugh Hefner speaking reporters on red carpet
7. SOUNDBITE (English) Hugh Hefner/Playboy founder:
"Well what is there to say. I stayed married not because it was a marriage - the marriage ended in 1998. I stayed because she wanted me to because of the children. The children were growing up. Now both of our boys are now turning eighteen."
(Reporter: ''And now is the time?'')
Hugh Hefner/Playboy founder: "Now is the time."
8. Wide shot of spectators near red carpet
STORYLINE
HAPPY BIRTHDAY HEFF
The original playboy turns 85 on Saturday 9th April.
Hugh Hefner will be celebrating his milestone birthday - no doubt with his latest fiancee, 24 year old Crystal Harris.
And according to his Twitter page, he marks it by watching his favorite film "Casablanca," something he likes to do every year.
Born in Chicago back in 1926, he found fame for launching Playboy magazine in 1953.
These days, according to the company, Playboy publishes editions in 28 countries around the world and estimates the international adult readership to be over 18 million people.
And it's grown to be more than just a publishing house, it's also a lifestyle brand that sells products in 150 countries around the world.
Hefner - better known as his nickname "Heff" - graduated from the University of Illinois at Urbana-Champaign with a bachelor's degree in communications.
Currently single with four children, he divorced his last wife, Kimberly Conrad in 2009.
Heff proposed to his current Playmate girlfriend in Christmas 2010.

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